Japan

Japan is the world’s third largest economy and is considered one of Asia’s most sophisticated yet open markets. The Japanese consumer market is broad, highly developed, and supported by a population with strong purchasing power and a keen sense of quality. With its aging society, which places great value on health, technology, and high-quality products, Japan offers Swiss companies a wide range of opportunities-especially in the areas of precision, innovation, and lifestyle. The long-standing and close relations between Switzerland and Japan are reflected not only in diplomacy but also in the dynamic exchange in science, research, and business.

ADMELIORA® maintains a close and trusted collaboration with the Swiss Embassy in Japan, which serves as a central point of contact for economic, political, and scientific matters, and supports Swiss companies with market entry as well as regulatory and cultural questions. In addition, we work with the Japan External Trade Organization (JETRO), the leading institution for the promotion of trade and investment in Japan, which connects international companies with local partners.

Through our local network and industry expertise, we have already established numerous successful business relationships between Japanese and Swiss companies. Our strong local presence, combined with in-depth know-how and excellent contacts, enables us to provide Swiss companies with direct access to this demanding and innovation-driven market and to realize sustainable business opportunities.